Growth hacking and gamification

What does the course involve?

Length (online)

  • 6 weeks' access to the online classroom.

Material and exam language

  • English.

Your time investment

  • 8–16 hours per week.

Learning content

  • 8 lessons

  • 14 practical assignments evaluated by an expert

  • 8 intro dialogues (presentation and notes, 20–40 pages per study unit), which can also be dowloaded as PDF

  • 8 introductory texts

  • 8 short practice test (1–3 questions each).

Certificates

  • Certificate of online classroom attendance.

Certification levels

There are three levels of certification:

  • Foundation (BUILD-R)

  • Intermediate (ENGAG-R) in preparation

  • Advanced (G-HACKR) in preparation

Learning outcomes

  • You will gain knowledge about elevator pitch, business goals, customer personas, customer journeys, market research, social media presence, landing pages, content writing.

Access

  • You can access the online classroom via PC/Mac (browser), smartphone (Android and IOS app), tablet or smart TV.

Who is the course for?

Especially for

  • Entrepreneurs, everybody who is thinking about or already running their own company.

Recommended prerequisites

  • Strong motivation and interest in digital technology, marketing and business management.

  • Strong motivation to follow the online course.

  • Attention span longer than 140 characters.

Why should I take this course?

If you are running a startup or a company, you simply cannot afford to be slow and rely only on your instincts. Digital technology, analytics, marketing, copywriting and business skills can be a great help to grow your customer base.

"Dear entrepreneur. Your job is to survive. By growing."

How is training delivered?

Online classroom (with mentor support or self-study).

Schedule

Online training is a 6-week course, available from anywhere. Depending on your previous knowledge, you will have to invest 6–8 hours per learning element. There are 8 learning elements.

Not sure if online learning is right for you?

If you're not sure if online learning is right for you, please check the details about e-learning platform and process.

Still not sure? Check out the e-learning platform preview.

Technical requirements

E-learning

Any modern computer, tablet or smartphone is appropriate (for studying). The participant needs a web browser and internet connection. For assignment preparation, the Office software package (text editor and spreadsheet editor) is required. For tutor support, a headset is required.

The online study starts the day after the application and settling the invoice.

Course outline

Level 1 (BUILD-R)

  • Mission 1: Build and clarify the vision/target/groups/channels/goals

    • Quest 1.1: Define your elevator-pitch

    • Quest 1.2: Set short-term goals

    • Quest 1.3: Identify your ideal customer and target group

    • Quest 1.4: Check the market

    • Quest 1.5: Define your customer journey process

  • Mission 2: Become known in your field

    • Quest 2.1: Create a presence on social media

    • Quest 2.2: Prepare a landing page

    • Quest 2.3: Prepare your first short article and attract your first followers

Level 2 (ENGAG-R)

in preparation

Level 3 (G-HACKR)

in preparation

1. Registration

Choose the package and apply for online training.

After registration, please wait for the invoice.

2. Prices and payment

Self-study online learning

  • without exam or certificate: 99€

Online learning with tutor support

  • without exam or certificate: 260€

Access extension (after access expires)

If you don't complete the course in six weeks, you can always extend your access:

  • 40€/month (Credit card/PayPal fee +2€)

Accepted payment methods

  • Bank transfer

  • PayPal

  • Credit card = Visa, Mastercard, American Express

+ transfer fees: Bank transfer: 0€, credit card and Paypal +18€

3. Access to online classroom

After payment, your e-learning account will be activated. You will also receive information on how to access learning materials and assignments.

Online expert

Dr Tomislav Rozman, OCEB certificate, Certified ECQA ECBPM trainer

Frequently asked questions

How much time do I need to dedicate to the course?
It depends on your background. On average, 6–8 hours are needed to finish one learning element (of a total of 8), slightly more if you decide to finish the practical assignments.

Can I download and print the materials for later use?
Of course, the materials are available in PDF format too.

How long do I have access to the e-learning platform?
Six weeks after registration.

Is it possible to extend access after the expiry date?
Yes, extension of access is possible. Extension fee is 40€/month.

How does online mentoring work?
On demand. The participant prepares questions and issues, and informs the mentor. Afterwards, an online session (e.g. using Skype) is held.

Statistics and participant testimonials

Statistics

Since 2013 over 25 participants in the EU and and further afield have attended this course.

Participant locations

Participants of our online course come from: Italy, Slovenia, Croatia, Portugal.

Social

Do you want to join our Facebook page to get interesting news, tips, tricks and 'hacks'?

What's next?

Hungry for more?

Expand your knowledge with our other online courses, for example:

Financial management for entrepreneurs


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More questions?

If you have any other questions, please do not hesitate to contact us. We will be happy to help you.