Growth hacking and gamification
What does the course involve?
6 weeks' access to the online classroom.
Material and exam language
Your time investment
8–16 hours per week.
14 practical assignments evaluated by an expert
8 intro dialogues (presentation and notes, 20–40 pages per study unit), which can also be dowloaded as PDF
8 introductory texts
8 short practice test (1–3 questions each).
Certificate of online classroom attendance.
There are three levels of certification:
Intermediate (ENGAG-R) in preparation
Advanced (G-HACKR) in preparation
You will gain knowledge about elevator pitch, business goals, customer personas, customer journeys, market research, social media presence, landing pages, content writing.
You can access the online classroom via PC/Mac (browser), smartphone (Android and IOS app), tablet or smart TV.
Who is the course for?
Entrepreneurs, everybody who is thinking about or already running their own company.
Strong motivation and interest in digital technology, marketing and business management.
Strong motivation to follow the online course.
Attention span longer than 140 characters.
Why should I take this course?
If you are running a startup or a company, you simply cannot afford to be slow and rely only on your instincts. Digital technology, analytics, marketing, copywriting and business skills can be a great help to grow your customer base.
"Dear entrepreneur. Your job is to survive. By growing."
How is training delivered?
Any modern computer, tablet or smartphone is appropriate (for studying). The participant needs a web browser and internet connection. For assignment preparation, the Office software package (text editor and spreadsheet editor) is required. For tutor support, a headset is required.
The online study starts the day after the application and settling the invoice.
Level 1 (BUILD-R)
Mission 1: Build and clarify the vision/target/groups/channels/goals
Quest 1.1: Define your elevator-pitch
Quest 1.2: Set short-term goals
Quest 1.3: Identify your ideal customer and target group
Quest 1.4: Check the market
Quest 1.5: Define your customer journey process
Mission 2: Become known in your field
Quest 2.1: Create a presence on social media
Quest 2.2: Prepare a landing page
Quest 2.3: Prepare your first short article and attract your first followers
Level 2 (ENGAG-R)
Level 3 (G-HACKR)
2. Prices and payment
Online learning with tutor support
Access extension (after access expires)
If you don't complete the course in six weeks, you can always extend your access:
50€/month (Credit card/PayPal fee +2€)
Accepted payment methods
Credit card = Visa, Mastercard, American Express
+ transfer fees: Bank transfer: 0€, credit card and Paypal +18€
3. Access to online classroom
Frequently asked questions
How much time do I need to dedicate to the course?
It depends on your background. On average, 6–8 hours are needed to finish one learning element (of a total of 8), slightly more if you decide to finish the practical assignments.
Can I download and print the materials for later use?
Of course, the materials are available in PDF format too.
How long do I have access to the e-learning platform?
Six weeks after registration.
Is it possible to extend access after the expiry date?
Yes, extension of access is possible. Extension fee is 50€/month.
How does online mentoring work?
On demand. The participant prepares questions and issues, and informs the mentor. Afterwards, an online session (e.g. using Skype) is held.
Statistics and participant testimonials
Since 2013 over 25 participants in the EU and and further afield have attended this course.
Participants of our online course come from: Italy, Slovenia, Croatia, Portugal.
Hungry for more?
Expand your knowledge with our other online courses, for example:
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